The Dream: Connecting Every Driver in the World

I have a dream.

A dream where every driver in the world is connected through TADA. Not just as gig workers grinding for fares, but as true owners of the system they power. This isn't just a business goal for me-it's a mission.

From Singapore to New York

We've proven the model in Singapore. We've shown that when you treat drivers fairly-when you give them zero commission and let them keep what they earn-they thrive. The community grows. Everyone wins.

Now it's time to bring that same vision to New York.

May 1st. LaGuardia Airport. That's when TADA officially launches in the city that never sleeps.

The Hustle on the Ground

These days, you'll find me at the LaGuardia parking lot every day, talking to drivers waiting for ride requests. I'm handing out TADA brochures, listening to their stories, understanding their struggles. This isn't just market research-this is the foundation of everything we're building.

Because you can't build a driver-centric platform without actually talking to drivers.

Meet Faraz

Yesterday, I met Faraz. He's the living definition of "hustle."

Between navigating city traffic and managing the demands of his job, Faraz is fiercely chasing a bigger dream. To make it all happen, he's operating on a razor-thin margin of just 4 hours of sleep per night.

His dedication is incredible. But it also highlights something crucial: time is his most precious resource.

Every minute Faraz spends fighting traffic, every dollar lost to commission fees, every moment of uncertainty about his next ride-it all adds up. It takes away from his family, his health, his dreams.

Why This Matters

Drivers like Faraz aren't just "independent contractors" or "gig workers." They're entrepreneurs. They're providers. They're people with dreams of their own.

When we help them succeed-when we connect them to a system that treats them fairly, that gives them ownership, that respects their time-we're not just building a business. We're fulfilling a mission.

The mission is simple: Help drivers become owners of the system.

The Road Ahead

Launching in New York is just the beginning. Every conversation in that parking lot, every driver I meet, every story I hear-it all feeds into making TADA better. More fair. More driver-centric.

Faraz's dream matters. Every driver's dream matters.

And by helping them achieve their dreams, we achieve ours.

May 1st is coming. The drivers are ready. Let's build something that puts them first.

Kay